Buyer beware of vendors that have no history of success in your vertical.   The buyer is amazed by the vendor that DOES have experience in specific verticals and can clearly articulate the same pain points you are experiencing and deliver a solution or product to solve those pain points.  

Case study ideation, creation, video production, and infographics can all be delivered and in multiple languages. Call us all lemmings if you will, but every decision-maker loves a good case study.